Matie George is looking forward to working with producers and others in Iowa's pork industry, and her recent experience provides a solid background for her new role with the Iowa Pork Industry Center at Iowa State University.

As an education specialist with Iowa State University Extension and Outreach, she will be responsible for creating educational content from a variety of programming and research efforts for producers.

"I was interested in this role because of the opportunity to generate materials that can impact efficiencies and outcomes of producers' operations," she says. "I feel this role can advance the accessibility of educational resources for the pork industry."

While her route to this position began with a different agriculture industry, she will use her determination and knowledge to help producers in her new role.

George earned her bachelor's and master's degrees in animal science from Iowa State, and began her career working in the poultry industry. She was a poultry specialist and then poultry sales manager with Ridley Feed Ingredients, focusing on feed formulation and on-farm support. Most recently she worked in feed formulation and ingredient procurement with the Versova Management Co.

"My time in private industry has given me a unique perspective on the challenges and obstacles producers face on a daily basis," she says. "This perspective will help with the way I shape educational content. It is important the information be meaningful and easily implementable."

George says she hopes her work at Iowa State helps provide easier and greater access to information pork producers need and want.

"I hope the educational materials I generate will be valuable tools producers can implement in their day to day operations," she says. "And these tools will further the education of their employees and ultimately the efficiency and profitability of their operations."

George can be reached at [email protected] or 515-294-8963.

Source: Iowa Pork Industry Center, which is solely responsible for the information provided, and wholly owns the information. Informa Business Media and all its subsidiaries are not responsible for any of the content contained in this information asset.