National Hog Farmer is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

MORNING-MidwestDigest-02-05-18

Audio-MORNING-MidwestDigest-02-05-18

Max Armstrong reflects on Ram truck ads. (audio)

Watching the Super Bowl last night, we were struck by the contrast in two ads aired by the same company five years apart. Last night, RAM trucks used the voice of Dr. Martin Luther King in an ad entitled built to serve. It has stirred up backlash. Some said it was wrong to use voice of slain civil rights leader to sell trucks. Others said it was inspirational. It may have stirred memories of one five years ago using voice of late Paul Harvey reciting “So God Made a Farmer.” That sold pickups.

Indianapolis Colts are mourning Edwin Jackson, who was killed on shoulder of I70. Man driving drunk hit Jackson.

I love this time of year, calving season for the beef industry. Some of them end of up in places they shouldn’t be. Social media allows producers to show depths they go to keep calves alive. Bathtubs, pickup cabs, laundry rooms are places calves are warmed.

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish