National Hog Farmer

Newsham Choice Genetics Adds to Marketing Roster


WEST DES MOINES, Iowa – June 16, 2010 – Newsham Choice Genetics, a worldwide leader in swine genetics technology, has added two marketing professionals to its team.

Sara Sparks has joined Newsham Choice Genetics as Marketing Manager. Sparks handles the ongoing marketing functions of the organization, including collateral material development, trade show execution and website management. She was formerly a marketing manager for Novus Nutrition Brands’ retail equine and canine supplement products.


Leah Schomburg serves as Strategic Communications Consultant, working with the Newsham Choice Genetics team to develop strategic messaging, create content for internal and external communications, and manage domestic and global public relations.

About Newsham Choice Genetics

A division of the global multispecies genetics supplier, Groupe Grimaud, Newsham Choice Genetics is the second largest swine genetics supplier in North America. Headquartered in West Des Moines, Iowa, Newsham Choice Genetics is the industry leader in to marker-assisted selection, mapping the swine genome to create high-performance maternal and terminal products for the swine industry.


Leah Schomburg

Newsham Choice Genetics


[email protected]